Buyers Programme

An incoming activity will be organised in collaboration with ICE - Italian Trade Agency and international agencies. The target audience will include public administrations, distribution chains, real estate developers, import-export managers, landscape designers and trade professionals in the hospitality industry. Myplant & Garden Middle East will also target operators in the Sports ground sector, offering unique expertise in products and services for fields, facilities, and play areas: an important opportunity for companies in the sector to present themselves in a region undergoing major development plans for outdoor sports and bordering Saudi Arabia, which will host the FIFA World Cup in 2034, building 15 new stadiums and implementing a plan for major urban and infrastructural projects.

Myplant organizes B2B meetings with buyers, trade operators, investors, entrepreneurs, designers and developers from the UAE, GCC countries, Asia and Africa.