UAE Market

UAE invest in high-tech industrial sectors, including agritech, with interesting opportunities for the supply of machinery and technologies for traditional manufacturing activities and 4.0 industry.

UAE enhances sustainable development and energy transition, according to the final document signed at the end of Cop 28 in Dubai. The construction sector is a mainstay of the country's economy, thanks to major public investments in large urban redevelopment projects and the construction of entire residential and commercial districts.

The National Food Security Strategy 2051 envisages covering the national food needs by 2051. UAE government encourages the development of innovative agricultural practices and the use of sustainable technologies for agriculture and food security with focus on solutions for desert environments, indoor cultivation technologies, precision agriculture and robotics, hydroponics, organic and vertical farming, water treatment, energy efficiency.

Horticulture and nursery gardening is a growing sector throughout the region.

the Gulf Cooperation Council countries - United Arab Emirates, Saudi Arabia, Bahrain, Kuwait, Oman, Qatar - imported around 390 million dollars’ worth of plant material in 2023. Emirates, with 145 million, and Arabia, with 130 million, lead the ranking, and sentiment is positive for the coming years (+4.5% per year over the next four years).

Dubai's focus on greenery is part of the strategic Emirati development vision, which has resulted in the enhancement and preservation of natural resources - the eight protected areas cover 31% of the territory - with the aim of protecting, restoring and promoting natural ecosystems through scientific research, monitoring and landscape protection initiatives.

The development of commercial and residential activities towards the desert areas and the concentration of tourism especially in the coastal area (Dubai is one of the most visited destinations in the world) offer ample opportunities for the entry of horticultural production: both as design material for urban, building and infrastructural development, as a distinctive element in the organisation of hospitality spaces, as a tool for the creation of a climate change resilient habitat, and as R&D material for precision agriculture and sustainable cultivation within a framework of public investments in high-innovation sectors.